Webis one form of advertising.A set number of clicks is guaranteed, so advertising continues until that number is reached.
Each click is charged at a set rate of a specified number of yen, and the website operator receives payment. If guaranteed clicks are not reached within the placement period, the advertiser chooses whether to extend placement or end delivery.
PPC stands for pay per click.
Related terms:Search Advertising／GDN／YDN／Banner Advertising／Display Advertising